Novig Raises $75M In Funding Towards Prediction Market Plans
A growing sweepstakes sports trading platform got a $75 million financing round in preparation of going into the forecast market industry.
- Novig has actually raised over $105 million because last September.
- The sports trading platform will utilize the funding to continue innovating its item.
- Novig has actually looked for CFTC approval to introduce a prediction market platform.
Novig, established in 2021 by Jacob Fortinsky and Kelechi Ukah, revealed the Series B round on Wednesday, led by Pantera Capital. Multicoin Capital, Makers Fund, and Edge Equity also purchased the peer-to-peer trading company.
Combined with an $18 million financing round from September 2025 from financiers Forerunner, Perceptive Ventures, and NFX, Novig raised more than $105 million in capital in less than a year.
"We selected to partner with the very best crypto endeavor companies on the planet to additional accelerate our plans to make Novig the most efficient and liquid sports forecast market in the world," said Fortinsky, who's also Novig's CEO. "Others are using forecast market technology to financialize new markets with unproven need. We leverage it to fix damaged markets where need currently exists."
Moving on up
Novig is presently looking for Designated Contract Market approval from the Commodity Futures Trading Commission (CFTC), which federally controls forecast markets. The business prepares to utilize the brand-new capital to spearhead item development to provide financial markets and take sports to a various level with forecast markets.
Novig has grown rapidly over the last number of years, which has considerably helped bring in investors. The platform's trading volume grew by 10 times in 2025, and the company reported an annualized volume of $4 billion. Available in more than 35 states, Novig once ran in more before lawmaker in numerous jurisdictions prohibited sweepstakes gambling establishment video gaming. Gaining CFTC approval and moving to a forecast market design would put Novig in all 50 states, barring the result of court fights in Nevada and Massachusetts.
"Novig integrates the cultural heartbeat of sports with the transparency and effectiveness of prediction markets," Ukah, Novig's CTO, said. "Most prediction market volume today is on sports, yet those platforms weren't constructed with sports or sports bettors in mind. We are delivering a better exchange that is built by sports traders, for sports traders."
Built for forecast success?
Novig has actually been utilizing a sweepstakes model, however its sports wagering platform, which uses spreads, moneylines, totals, and props, operates as a trading exchange between users, who do not pay a commission cost. Novig has actually currently built a name for itself in the market and has a trading group on . The company would be able to quickly transition into a prediction market prepared to take on Kalshi, Polymarket, DraftKings Predictions, and FanDuel Predicts.
"Novig is proving that prediction markets can fundamentally improve sports wagering by eliminating the exploitative intermediary," said Paul Veradittakit, handling partner at Pantera Capital. "Their peer-to-peer exchange delivers what traditional sportsbooks can't: better odds, fairer market structure, and alignment in between platform success and user success.